Turn Market Knowledge
Into Growth Plans

Subscriber Analytics from Opensignal

From subscriber switching behaviors to device preferences and deep demographical analysis, Subscriber Analytics from Opensignal provides a 360 view of the key wireless & broadband market dynamics taking place across your footprint.

Our insights are designed to help you make smarter, faster decisions about how to attract new subscribers and retain existing ones.

Subscriber Analytics

Analytics Designed to Help You
Determine Your Market Impact

Subscriber Analytics looks at your market across three core dimensions. We can filter the data for these metrics by competitor, network technology, device, geography and more to provide highly relevant and actionable insights.

Market Share

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Of all the active subscribers in your market, how many are on your network vs. your competitors?

Flow Share

chart-flowshare

Out of all switching activity within your footprint across a specified period of time, how often are you winning/losing?

Win/Loss Composition

chart-win-loss

Where are your wins & losses coming from/leaving for?

Insights Designed to Support Your Business Objectives

Subscriber Analytics unlocks market insights that help you take actions that lead to subscriber growth.

 

  • Understand your competitive position
    We ingest billions of signals per day to unlock insights into the competitive switching behaviors of broadband and mobile subscribers.
  • Uncover high-impact consumer trends
    We help you discover how device preferences, bundling behaviors, promotional trends, and more unlock opportunities for targeted growth.

 

  • Overlay network performance measurements
    We’re able to layer proprietary network data onto our market analysis, revealing how and where network experience impacts subscriber switching.
  • Uncover real-time opportunities to win
    Use our insights to more efficiently map out where you should play offense against the competition, where you need to stay on defense, and how to execute each play.

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